The Promises and Pitfalls of Creativity ממ”ן 14

Pre-reading: 1. Read the eye-catching features (title, information under the title, section headings, enlarged quotes). a. What “promises” of creativity are mentioned? [Give any two.] 1. Creativity fuels innovation which allows organizations to improve their services & invent new ones. 2. In such an uncertain environment, organizations are recognizing how important creativity is to help […]

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