Sun Tzu also said “One can win every battle, after one has understood the principles behind these four kinds of warfare.” (Sun tzu art of war) for that reason it is very important to understand the strategy plan model. Today’s market place is an on going changing one. New technologies, policies, regulations, and more, change the market environment under daily basis. Aldo the old war stories, the ideas, and the understanding of the game theory are dated, managers can use them for today’s decision making process.